The Department of Public Affairs is changing its name to reflect its evolving and growing role in advancing Cal Poly Pomona’s reputation, values and priorities. It is now known as the Department of Strategic Communications.
“This updated and more modern department name is a recognition that communication is vital in sharing the university’s story — and it is a great story.” said Tim Lynch, associate vice president for strategic communications and marketing. “We need to be thoughtful and intentional in order to successfully tell it in many ways via traditional and new media. Our new name is a commitment to that mission.”