The Cal Poly Pomona chapter of the American Marketing Association captured several awards at the AMA 35th Annual International Collegiate Conference, becoming one of the most successful chapters in the country for the 2012-13 school year.
Out of 300 AMA clubs, Cal Poly Pomona was named a Top 25 chapter during the March conference in New Orleans. The student club also received the honor last school year.
The club also received awards for its fundraising, professional development and community service efforts.
AMA members continued to find success at the conference’s various on-site competitions.
Corey Armend placed fourth in the most-viewed video category for the AMA Saves Lives campaign. The video, featuring College of Business Administration staff member Lisa Martinez discussing her decision to donate a kidney, received more than 1,000 hits on YouTube.
Kassandra Cordero, Lauren Eller, Justin Flores, Matthew Fonseca, Alexandra Ramirez and Widad Shalabi earned fifth place in the SABRE Business Simulation, a competition in which students learn how decision-making and market trends affects a company’s profitability.